Orijin Bitters is a unique bittersweet spirit, blended with the flavours of specially selected African herbs and fruits, combined to give a bitter-sweet taste. It was launched in December 2013 and comes from the stables of Guinness Nigeria Plc. It has 30% ABV and is available in two SKUs – 75cl Glass & 20cl PET. 20cl.
Orijin Bitters exist to promote the vibrancy of modern African culture. It is the first ever premium bitters brand in Africa.
It is targeted at 25-40 year old male Emerging Middle Class regular consumers of mainstream spirits.
Bitters just got better.